What Are the Pros and Cons of Resale Rights Products vs PLR Products?
Date: 20 Jan 2011 Comments:0Many marketers are confused over resale rights products versus private label rights products.
While both can be resold by the buyer, each comes with different usage rights. It is important to pay close attention to what the seller has stated in the user license.
What’s the difference?
Resale rights products generally come in one format that cannot be edited. The most common is PDF. Some PDFs are not protected, so it is easy to simply copy the contents and paste it into your Word document for editing. The only legitimate reason for doing this is if you plan to rewrite it to 85% uniqueness.
The sellers of these products usually protect them because they expect their own links to remain intact within the product. This gives them free publicity for their own offers. Others simply do not want the product tampered with for whatever reason.
So you are limited in what you can do with resale rights products.
Private label rights products sellers, on the other hand, allow you to modify the contents, put your name on them, and resell them for 100% profit. Or you can give them away to your prospects and customers.
Here are more benefits to using PLR products
1. You receive the raw files which you can alter as you see fit, including rewriting the article or changing only a few things, adding links to your own offers or to affiliate products that you promote. You can even claim to be the author – legally.
2. You save yourself upwards of $1,500 or more to hire a professional writer to create an ebook for you. You also save yourself the time and effort in researching and writing it yourself. Rewriting is much quicker, and you don’t even have to do that if you don’t want to.
3. You can break it down into articles for your auto responder or to distribute to article directories. As well, you can turn it into free short reports as a giveaway to build your list. Add your links and send it viral by letting people pass it along freely.
4. Use it to create a mini-course to introduce your offers. If the ebook is large enough, you could even create a larger course and sell it.
5. Turn it into a video. This is all the rage today and it is very profitable. Once you have all the content through the private label rights products, your job is three-quarters done.
In the end, it depends on what you plan to do with the product and why. If you don’t mind passing around another marketer’s promotions, then resale rights products might be all you need. You can often find them at free giveaways and free PLR sites.
If you want to insert your own links and make the product unique to you and your business in other ways, then you will want PLR. You can find a good supply of free PLR all over the Internet. If you truly want high quality material that has not already flooded the Internet… then you are better off purchasing it from a reputable producer.
Always remember… you get what you pay for. To protect yourself, you’re better off going buying Quality PLR. At least you’ll know where to go if you have problems, unlike free products.
